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Rakuten's CEO Made Staff Switch to English - Or Face Demotion
Rakuten's CEO Made Staff Switch to English - Or Face Demotion
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Legendas (20)
0:00
You ordered your Rakuten employees to switch to English within two years or face demotion.
0:07
Was it that aggressive?
0:10
It was very aggressive. What prompted the move?
0:12
Internet is global competition
0:16
in this connected world. So sooner or later
0:21
we will face international competition, domestically and outside of Japan too.
0:25
And we have to learn from best practices from all over the world,
0:29
and just hiring the pool from Japanese engineers is quantitatively not big enough.
0:34
For example, now 70% of engineers we hire in Japan
0:38
are non-Japanese. Most of them do not speak Japanese.
0:42
I just want to make it so that everybody can communicate with one single language.
0:46
We cannot do it with Japanese, we cannot do it with Chinese, it has to be English.
0:49
Did you receive any opposition? Did people think you were crazy at first?
0:53
It took much longer than two years to be very honest. We adjusted our deadline several times
1:00
and helped the people who are struggling. I told them, you know, in the morning
1:05
they can come to the office and just study English and can start working from after lunch.
1:10
We helped them to go to some English schools and
1:14
almost every single person cleared our target goal for the standard test.
1:18
So, you're seeing the real payback coming?
1:20
Big time.