Untertitel (72)
0:03motto is that books connect us
0:06and we live that every day.
0:11>> I am Polly Buckston
0:13>> and I'm Julian Buckton. I'm co-owner
0:15with my wife Polly of Buckton Books and
0:20I think what's interesting is how the
0:22power of storytelling runs through
0:24everything that we do wonderful
0:26>> with author events in the books that we
0:28sell in the conversations that we have
0:30and also in the tours.
0:33We actually met 12 years ago. On our
0:36first date, Julian asked me what my work
0:39dream was. I scoffed because I said, "I
0:42don't have a work dream." But then later
0:44in the evening, I shared with him
0:46something that I hadn't shared with
0:47anyone, and that was that I had always
0:50wanted to have a bookstore. Flash
0:52forward two years later, we were
0:54married. Julian called me and he said,
0:56"I'm standing in your bookstore."
0:59He claims that the door was open and
1:01kind of beckoned him in. I was a
1:03reluctant entrepreneur, but we took a
1:05leap of faith and we opened Buckston
1:08Books on that little corner and we built
1:10it one book at a time. Bye. Good to see
1:14>> I am thrilled to be taking you around
1:16>> We started the tour company over 30
1:19years ago along the same themes of
1:20Buckton Books to spark connection to
1:24learn about Charleston and to bring the
1:28>> The Ghost of Charleston tour, the
1:29signature tour, which is based on the
1:31book that Julian wrote. We leave from
1:33the bookstore, walk the streets to some
1:35of the sites that these stories are
1:37being told. The tours end inside of the
1:401772 Unitarian Graveyard. And it is a
1:44really magical place. We like to say
1:47history, mystery, and wonder. That's
1:49what you get on our tours.
1:57We've had consistent growth every year
1:59for the past 10 years, and we know that
2:02the landscape is changing all of the
2:04time. Before we opened our own small
2:07business, I did not know that American
2:10Express did what they do, their
2:12commitment to small businesses. For this
2:15next chapter, we hope to work smarter,
2:17not harder. And there are so many things
2:20that we could do, but the trends and
2:22insights within the American Express
2:24shop small resource hub help us decide
2:27where to put our resources, where can we
2:29best focus for this next chapter. It's
2:32an extraordinary resource and I would
2:34encourage small businesses to take
2:38When you're a small business, you're so
2:40focused on the work that you do every
2:42day. It takes just about everything out
2:45of you. So, I think it's very typical
2:47for small businesses to not even be
2:49aware of the resources that are there to
