Kellogg will remove artificial colors from its cereals by the end of this year.

The change is happening a year earlier than planned. Kellogg said it would remove synthetic dyes by 2027.

Kellogg found natural juices to color cereals like Froot Loops. The company also invested in new equipment.

Kellogg is removing a preservative called BHT from some cereals.

Kellogg wants to meet consumer demands for simple ingredients. The company is proud to do this sooner than planned.

Kellogg faced pressure to remove artificial ingredients. The company already did this in other countries like Canada.

People rallied outside Kellogg's office and asked the company to remove artificial dyes. Kellogg agreed to remove toxic dyes by 2027.

Retailers like Target and Walmart are also removing artificial colors. They want companies to use natural ingredients.

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