Subtitle (129)
0:00This is the Sidekick Notepad.
0:01Your new desk capture companion,
0:03here to help you stay organized and look good,
0:06like a good sidekick should.
0:07Slimly sized to sit between you and your keyboard,
0:10as tested by thousands of users
on all their different desktops,
0:14ready to help them all out.
0:16Well, with its little list
and capacious capture canvas,
0:18your Sidekick remembers for you,
0:20in the prominent way only paper provides.
0:23Get a great idea while in
the middle of other work?
0:25Well in that moment, with paper,
0:27you don't need to make the decision of
0:29where does this go digitally?
0:31How does this sort into the
0:33infinite space that exists inside your computer
0:36with thousands of things that take up no space
0:39in the world or in your mind.
0:42No! Just jot ideas, deadlines, deliverables
0:45or other daily doings, as they come up,
0:47quickly and quietly, without changing context
0:49or getting digitally distracted.
0:51At the end of the day,
0:52put these pieces Sidekick
saved where they need to go.
0:55And when everything is processed,
0:57and you're all set for the next day,
1:00with another tri-state
checklist to keep you on track,
1:02and Sidekicks dot grid designed
1:04to give you the best of both lined
1:07You're probably skeptical of those dots,
1:09I was too when they first
came up in the design process,
1:12having lived only the lined life,
1:13but I've been converted to dots
as foremost for flexible capture.
1:17They let you write like it's lined,
1:19even if you've got positively
primitive penmanship,
1:21or easily divide the page
1:25And dots are great for a doodle.
1:28Now, with your Sidekick Notepad
1:30helping you to design and doodle,
1:32capture and check off commitments,
1:33you might want to bring it in a bag.
1:35Which is why it's got this sturdy cover
1:37to keep clean and neat while it comes along.
1:39Because a Sidekick is here to help you
1:41in meetings that matter.
1:43lots of meetings don't matter,
1:45time wasting, life sucks
1:46where everyone has laptops open
1:48and you know no one is paying attention.
1:51I've had many hours of experience
1:52hiding in the back of a hall,
1:54as I made the best of things,
1:56processing paperwork.
1:57In this kind of meeting, sorry,
1:59Sidekick can't help you,
2:01But for meetings that matter.
2:03Where there's real work to get done,
2:05Sidekicks got your back.
2:07Right from the first impression,
2:08slip out your Sidekick,
2:09flip it open with a little flash,
2:11and you've got an agenda ready.
2:12A spot to take notes, sketch ideas,
2:14and at the end agree on next actions.
2:16Demonstrating, in a physical open way,
2:19that you are paying attention
2:21and taking this serious,
2:22in a way that a screen,
2:25The power of paying attention with paper,
2:27in my repeated experience,
2:29really makes an impression on other people.
2:33Paying full attention to you.
2:35So Sidekick has been trialed by so many,
2:37and even been used in some
2:39insanely secure settings
2:41where serious thinking needs doing
2:43about serious things.
2:44The sort of settings I'd say by name,
2:46but probably shouldn't,
2:47but even the most important of meetings
2:49you want to keep as short as possible
2:52and that's where the cover comes in again,
2:56Okay, we're done now, let
us make our way to the door.
2:59While I live most of my life online,
3:01I'm a big believer in
3:02the power of paper, for productivity,
3:05which is part of why I co-created
3:07to craft high quality notebooks.
3:09And boy, are these quality!
3:11Each one handmade in London.
3:13Lovely, with traditional techniques,
3:14by a team with decades of experience
3:16that cares about the details.
3:18The paper is quality thick, won't curl
3:20and has been intensively
tested by pen efficientatos
3:23to make sure sharp lines won't bleed,
3:25for both fountain pens and roller balls.
3:27And if there's one thing,
3:28we really care about at Cortex,
3:31it's that the pages tear cleanly.
3:35And that's the Sidekick Notepad.
3:37Your capture companion.
3:38Here to help you remember,
3:41do whatever you need,
3:43Click here to get yours today.
