The Polish Embassy and other groups started a campaign called 'Taste Europe' in Ho Chi Minh City on August 6. They also had a business meeting for Vietnamese and Polish companies.

The campaign promotes European food like beef, pork, apples, and apple juice.

Bozena Wroblewska said the campaign shows that European food is safe and of high quality.

The campaign also helps European and Vietnamese food businesses work together.

Henryk Smolarz said Poland promotes its food products through trade fairs and business trips.

Poland wants to sell more of its premium food to Vietnam and help businesses in both countries work together.

The Polish Ambassador said Polish companies believe in Vietnam's market and want to export more.

Southeast Asia is important for Polish food exports, and Vietnam is a key market.

The campaign is part of the Vietfood exhibition, promoting Polish meat and apple products.

Bui Thi Ninh said 2026 is the 76th year of diplomatic ties between Vietnam and Poland, and the EVFTA brings new trade opportunities.

She said Poland and Vietnam have complementary economies, and VCCI-HCM will support businesses in expanding trade and investment.