Menswear Brand Accused of Changing Model's Image with AI

June 30, 2026, 5:01 pm

Elii Emeghebo, a model from Nigeria and Australia, is making a complaint against Peter Jackson, a suit brand, for changing his picture using artificial intelligence in a way that makes him look whiter.

Elii Emeghebo says Peter Jackson used AI to make his skin look lighter, which he thinks is unfair.

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