The Hanoi Creative Design Festival opened on a Friday under the theme ‘Thang Long Ke Nghe – Creative Economy’, kicking off a 16‑day programme with more than 150 activities. The event shows how traditional crafts can become modern opportunities for the city’s creative economy.

Nearly 1,000 artisans, artists, designers and experts took part, including about 100 international artists from 21 countries. The opening ceremony featured eight water‑themed performances that blended traditional art forms such as cheo, tuong, ca tru, xam and quan ho with beatboxing, hip‑hop, contemporary dance and electronic music.

UNESCO Representative Jonathan Wallace Baker said the festival has become a platform that connects artists, designers, artisans, businesses and communities. He added that this connection strengthens community bonds and creates opportunities for sustainable urban development.

The festival turned five city areas – Dong Xuan Market, Old Quarter heritage sites, theatres and historic cinemas, the eastern square of Hoan Kiem Lake, and Thong Nhat Park – into creative exploration spaces. It also launched the ‘Hanoi Lights Up’ programme to bring art to public venues across the city.

By merging traditional Vietnamese arts with contemporary design, the festival boosts Vietnam’s creative economy and supports community development. Its impact demonstrates how cultural events can drive sustainable urban growth.