Apple’s first foldable phone, the iPhone Duo, disappeared from online stores in just half an hour after pre‑orders began. The story behind this frenzy and the resulting delivery delays offers insight into modern tech launches.

Apple opened pre‑orders for the iPhone Duo at 7 p.m. on October 16, and according to Apple, every configuration sold out within 30 minutes. Customers who placed orders within the first minutes are slated to receive their devices on October 23, the official launch date.

Apple’s US online store now shows estimated delivery dates for all iPhone Duo models in late January 2027, while the Apple Store Vietnam lists January 27 2027 as the expected arrival. The shift applies to every storage option, from 256 GB to 2 TB, in both white and black colors.

The months‑long delays are linked to strong consumer interest and severe supply constraints during the initial launch, as noted in the source. Bloomberg reports that the limited supply is caused by complex manufacturing challenges and low yields for the foldable display and titanium hinge components.

Vietnamese retailers ask for a VND 30 million (about US$1,140) deposit to reserve an iPhone Duo. They also limit the number of pre‑order slots, highlighting the phone’s limited availability.